We all remember the book “1000 Why, 1000 Because”. The book which in that period was the answer to many of our questions. In the digital age, for any question, for our happiness we have Google, and in the category of frequently asked questions, there is also: Why do I need a web site for my business?
Pronouncing why you do not need a web site there are many … you need to hire a team to make that web site, so it needs to be maintained so it needs to be updated. Many companies, especially those smaller with 2-3 employees, think that with a facebook fan page, they will replace the benefits of their business web site.
Do you need to have a business website, although your business is small and sells products or services that you think can not be sold online? The answer is always-Yes, if you have a business, you should have a website .. No doubt.
A website is the core core of online presence and digital marketing strategy. A professional website describes the business, provides a description of employees, and the services and products that are offered. It offers informative substances that can be searched online and are really available from any device that has an internet connection. The availability of the Internet on mobile and portable electronic devices has increased the need for websites to be (mobile friendly) available on these devices. Thus, responsive websites, mobile websites, and sometimes mobile applications are important for the online presence of any business.
Also, in 2016, already every product (even a service) can be sold online. 85% of the world’s population buys online, from books, parts for computers, to cars and real estate, etc. … If you have something in mind, someone surely currently sells it online. Now is the right time to be serious about your web presence. More and more of your customers are part of the Internet sphere and through your site can quickly get the necessary information and advice. At the very least with a web site, build a presence on the Internet so that customers, potential employees, business partners, and maybe even investors can quickly and easily find out more about your business and the products or services that you offer.
But you must also know that it is not enough to have a “just” website. You must have a professional look at the site if you want to take it seriously. You have one chance for a good first impression. With a well-designed site, your business can build branding as well as a much larger company.
You can say that your business is small, but when it comes to the benefits of having a website, size is not important. It does not matter if you are one person or a giant with 10,000 employees, if you do not have a website, you lose clients to companies they already have.